London Sustainability HubSustainable investing is now mainstream investing.Innovation Warehouse is active in the promotion of early-stage businesses with a sustainability ethos. We believe that innovative technology businesses can be dynamic agents for change.We believe that, one day, all investment proposals will need to demonstrate their contribution to sustainable business models.We believe that the principle of ‘Triple Bottom Line’ should be the lens through which all investment proposals are viewed.
Innovation Warehouse is active in the promotion of early-stage businesses with a sustainability ethos. We believe that innovative technology businesses can be valuable agents for change in this sector.
Triple Bottom Line (TBL)
People + Planet = Social + Environmental Responsibility
“According to TBL theory, companies should be working simultaneously on these three bottom lines.” (Investopedia)
In a sustainable world, every business should take a TBL approach by evaluating its performance in terms of 1) economic value, 2) environmental impact and 3) social responsibility. We believe that, with the TBL ethos, there are great opportunities for well-prepared startups with commercial business models to scale and attract investment.
For entrepreneurs, there is growing market opportunity as well as appetite for investment in response to increasing demand for environmentally sustainable and ethical products and services. For investors, this creates the opportunity to see strong ROI from technology businesses that are mission driven.
We invite entrepreneurs and investors alike to get in touch and discuss these opportunities.